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Comcast Takes Strategic Approach to Nonprofit Support

By: Will Oberst

In the Goodwill training facility in south Seattle, on the same block as the largest Goodwill in the country, on a lunch break in mid-September of this year, Comcast NBCUniversal Director of Community Investment and External Affairs Diem Ly stood before one hundred representatives of local nonprofits. This elevational speaking event is called Learning@Lunch put on by the Corporate Giving Network, operated by Joy Stephens of o 2 joy. The Learning@Lunch intends to bring nonprofits together to best understand the landscape of how companies invest in their organizations with the aim to improve our communities.

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Connecting With Your Board Members’ Corporate Network

At our October 12, 2017 learning@lunch session held at the Seattle campus of City University, Joy Stephens (CGN Founder), Alex Kyger (Seattle Opera) and Ryan Hicks, (Seattle Symphony) discussed ways in which nonprofits could motivate their boards to introduce the development team to their network – especially their corporate contacts.

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Columbia Tower Club Nonprofit Mixer

On October 4th, 2017 the Columbia Tower Club invited the Corporate Giving Network to be a part of its ‘Member Mixer’. Fifteen nonprofits were able to have tables at this event with the aim to build brand awareness, attract donors and most importantly, secure new board members.

Thank you to everyone who participated!

If you would like to hear about future opportunities that the Corporate Giving Network provides, join our email list here.


September Learning@Lunch With Microsoft Philanthropies

Our September Learning@Lunch was full of helpful insights from our guest speaker, Jane Broom of Microsoft Philanthropies.

Microsoft Philanthropies work to fulfill their goal of creating a future “where every person has the skills, knowledge, and opportunities to achieve more.” They do this through empowering people, investing in communities, and creating systemic change. Jane talked with us about some of the more specific goals of Microsoft Philanthropies and more generally, how nonprofits can connect with Microsoft.


Here are the biggest takeaways that we got from Jane’s presentation to the Corporate Giving Network.

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Exciting Events From Corporate Giving Network

Read below for details about our September Learning@Lunch with special guest, Jane Broom, Senior Director at Microsoft Philanthropies, as well as the FREE Columbia Tower mixer in October.

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May Learning@Lunch

7 Sponsorship Trends – May Learning@Lunch Recap

May’s Learning@Lunch focused on 7 sponsorship trends highlighted at the March IEG Conference in Chicago. Thank you to Lauren Kelly (National MS Society) for helping us cover the IEG conference information. This material was presented by Joy Stephens and Linda Peffer.

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April Learning@Lunch Recap

The Corporate Giving Network (CGN) held its April Learning@Lunch session on Thursday the 13th 2017 at Wellspring Family Services in Seattle. Thanks to our host Thomasina Schmitt.

The session focused on the highlights of the annual conference held on March 2 2017. The workshop was facilitated by CGN president Joy Stephens who led the conversation using five main topics as talking points: 1.) sponsorship 2.) employee engagement and workplace giving 3.) corporate philanthropy 4.) corporate social responsibility and 5.) cause-related marketing. With each topic the focus was to identify key points that the conference attendees agreed were helpful when doing their jobs of increasing their number of corporate donors and sponsors.

Here is a sample of the ideas discussed:

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Corporate Social Responsibility: Are companies committed to this self- regulating concept?

Corporate Social Responsibility (CSR) is a broad term covering several aspects of a company’s culture but specifically refers to its approach to the environment, its employees and its altruism. As it is a self-regulating practice, companies vary in their commitments to this area and some fall short of what they advertise on their websites.

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Why do companies give back?

Following a board meeting of the Corporate Giving Network yesterday, the research I’ve been doing on why companies give back to the community came in handy when we discussed content for our March 2, 2017 conference. Here’s what I’ve discovered:

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Do your customers care if you support Nonprofits?

Studies show over and over and over again that your customers care about your company’s involvement in the community. There are lots of ways your business can get involved like sponsorships, underwriting, donations, employee giving programs and cause-related marketing partnerships.  If your business is lackluster and sales are flat, instead of using traditional marketing tactics, try a corporate giving approach. Check out these statistics from the CONE report 2010:

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